What To Do About Weapons Of Mass Deception

One of the scariest things about politics these days is the sophisticated use of techniques of deception – better known under the euphemism of “spin”. Spin originally meant to “spin out a yarn” - to tell a make-believe story. But in the hands of Dick Cheney and Karl Rove it has become something far more dangerous.

In the twentieth century totalitarian regimes were masters of deception. In the former Soviet Union, the government tightly controlled information so that the public only got to see a glowing picture of Communism and a bleak picture of Capitalism. The British journalist George Orwell wrote his anti-utopia, 1984, about a totalitarian state which controlled the news, rewrote history, and constantly manipulated people's minds with slogans like “war is peace” and “freedom is slavery”.

1984 has come and gone a generation now and we are not living in totalitarian states yet. But, there are danger signs. The Bush regime convinced the American public to go to war with Iraq by falsely equating Iraq with 9/11. and then concocting false information about Saddam Hussein's weapons of mass destruction. And, in the realm of science,the Bush government has altered testimony and blocked publication of information concerning global warming.

Two people that offer insight into modern political deception are author and scholar Kathleen Hall Jamieson and billionaire philanthropist George Soros. Both, in various publications, but independently of each other, are telling us that our modern societies have become too tolerant of deception because we don't want to hear about painful truths. Soros calls America a “feel-good society” - a society where success is admired no matter how it is achieved. “Politicians do not aspire to tell the truth,” he says. “They want to win elections, and the best way to do that is to skew reality to their own benefit.”

In Unspun: Finding Facts in a World of Disinformation, Kathleen Jamieson agrees that deception is widely accepted and even admired in our society. She talks about the “I know I'm right syndrome” - our ability to deceive ourselves by consistently rejecting evidence that contradicts our belief system.

“There's real harm in pretending that there are easy solutions to big problems or that problems don't exist,” says Jamieson. “Accepting the spin means letting the problems fester. Meanwhile, the solutions become ever more painful, or the problems overwhelm us completely.”

In his essay “From Karl Popper to Karl Rove and Back” Soros argues that democracy is being abused by techniques borrowed from advertising and the cognitive sciences. “When emotions can be aroused by methods that bypass consciousness the public is left largely defenceless,” says Soros. But, he adds, “if the public is made aware of the various techniques it is likely to reject them.”

The key then, is to call politicians out on deception and to publicize examples whenever possible. As Soros says, “Politicians will respect rather than manipulate reality only if the public cares about the truth and punishes politicians when it catches them in deliberate deception.”

This is an important role for the media. It's heartening to know that in the United States in the 2008 Presidential Campaign some of the more egregious of the McCain campaign's attacks on Obama have been effectively challenged by the mass media. And, there are now reliable websites such as factcheck.org that help to sort out fact from fiction in American politics. In Canada, CBC TV has a welcome new feature called “reality check” that looks at the claims and counter claims between the various parties in the federal election.

Political discourse should be about reality. It should point to problems that actually exist and to genuine evidence of what works and doesn't work. When we are misinformed or denied pertinent information we are deprived of our power to choose and just as important, our ability to learn from experience. Deception undermines trust in democracy and ultimately makes it harder to govern.

This is why the Bush government had so much trouble convincing the American people to support a Wall street bailout package recently. Because they had been deceived about “The War on Terror” the American public was not ready to accept his recommendations on the financial crisis.

If you deceive people in order to get elected, then you end up continuing to deceive when you are in power and undermining the publics' trust. Let's hope that neither the Canadian nor the American election are won again this way.